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Business Sales Resume Examples

By Silvia Angeloro

Jul 18, 2024

|

12 min read

"Master the art of creating a stellar sales resume: Turning your job search into a 'sales-pitch' success story with actionable tips on how to highlight your skills and close the deal on your next position."

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Rated by 348 people

Crafting a business sales resume can feel like trying to close a deal without a pitch. Mastering the art of summarizing your skills in a way that catches employers' eyes is no easy task. Many in sales have trouble pinpointing the right keywords to showcase their experience and achievements. Your knack for persuasion and negotiation shines in the field, but putting it on paper tends to be another story. You might find it hard to balance between sounding confident and coming off as boastful. Moreover, structuring your resume to highlight measurable successes, like meeting sales targets, demands a different set of skills.

Using the right resume template simplifies the process, making it easier to highlight your strengths and achievements effectively. The right layout helps your resume stand out, ensuring you leave a lasting impression on recruiters.

You'll be thrilled to know we have more than 700 resume examples to guide you through writing a top-notch business sales resume. Dive in and set yourself up for success.

Key Takeaways

  • A business sales resume should showcase your ability to drive revenue, maintain client relationships, and meet or exceed sales targets, using quantifiable achievements and specific examples of added value.
  • Essential sections include Contact Information, Professional Summary, Sales Experience, Key Achievements, Education, Skills, with possible additions of Certifications, Awards, and Professional Associations.
  • A reverse-chronological format is recommended to highlight career progression and achievements, and contemporary fonts like Rubik and Montserrat, along with PDF format, are preferred for maximum compatibility and readability.
  • Start by listing experiences in reverse chronological order, focusing on the last 10-15 years, and using action words like "increased," "managed," and "developed" to make your achievements stand out.
  • Include specific metrics and results in your resume summary and skills sections, incorporating resume keywords to enhance ATS compatibility, and use Resume Mentor's free resume builder for a polished result.

What to focus on when writing your business sales resume

A business sales resume should showcase your ability to drive revenue, maintain client relationships, and meet or exceed sales targets. It should highlight your experience in negotiating deals, understanding customer needs, and using sales strategies effectively. Important elements to include are quantifiable achievements, like exceeding sales goals or increasing market share, and specific examples of how you've added value to past employers.

To boost its impact, your resume can include:

  • Proven sales figures and key metrics
  • Notable awards or recognitions in sales
  • Specific examples of successful sales campaigns or strategies
  • Client testimonials or references

Must have information on your business sales resume

Creating a business sales resume requires specific sections to effectively showcase your skills and experience. Essential sections to include are:

  • Contact Information
  • Professional Summary
  • Sales Experience
  • Key Achievements
  • Education
  • Skills

Additional sections like Certifications, Awards, and Professional Associations can further enhance your resume. Tailoring each section to your experiences in business sales will help you stand out.

Which resume format to choose

Choosing the right resume format is essential for a business sales professional. For your industry and experience, a reverse-chronological format is typically the best choice as it highlights your career progression and achievements. Opt for contemporary fonts like Rubik and Montserrat which are more modern than Arial and Times New Roman. PDFs are the preferred filetype because they preserve your layout and formatting across different devices. Keep margins at one inch to ensure readability. Clear section headings boost ATS (Applicant Tracking System) compatibility, making sure your resume gets through initial screenings.

A business sales resume should include the following sections:

  • Contact Information
  • Professional Summary
  • Skills
  • Work Experience
  • Education
  • Certifications
  • Achievements
  • References

Let Resume Mentor's free resume builder take care of all these details for you.

How to write a quantifiable resume experience section

Creating a standout resume for a career in business sales requires careful attention to how you present your work experience. Start by listing your experiences in reverse chronological order, beginning with your most recent job. This helps employers quickly see your most relevant skills.

Concerning how far back you should go, focus on the last 10-15 years. Anything older might not be as relevant. Highlight job titles that show your growth in the sales field, such as Sales Manager or Business Development Executive.

Tailor your resume to each job you apply for by focusing on the skills and experiences that match the job description. Use action words to make your achievements pop off the page. Words like "increased," "managed," and "developed" are powerful and clear.

Let's look at an example that needs improvement.

Work Experience
Sales Associate
XYZ Corp
New York, NY
Company Description
  • Helped customers with purchases
  • Kept track of inventory
  • Answered phone calls

This entry is weak because it focuses on general duties rather than achievements. The phrases are vague, and there are no measurable results.

Now, here's an improved version focusing on achievements and numbers:

Work Experience
Sales Associate
XYZ Corp
New York, NY
XYZ Corp is a leading provider of tech solutions.
  • Increased sales by 20% within first year
  • Managed top client accounts generating over $1M in annual revenue
  • Developed a customer loyalty program that boosted repeat purchases by 15%

This entry is excellent because it highlights specific accomplishments. Increasing sales by 20% and managing client accounts worth over $1M show clear, quantifiable results. These achievements make your experience stand out and show the value you bring to a potential employer.

Business sales resume experience examples

Welcome to your ultimate resource for crafting compelling resume experience sections! These templates will help you stand out in the competitive business sales landscape. Let's turn your career journey into the main event with some resume magic—let's say, a touch of "Resume-voir Dogs!"

Achievement-focused

Highlighting your achievements can set you apart. Focus on what you did that was above and beyond your basic job duties.

Work Experience

Senior Sales Executive

SalesTech Inc.

January 2021 - Present

  • Exceeded sales targets by 150% for three consecutive quarters.
  • Received 'Salesperson of the Year' award in 2022.
  • Led a team of 5, increasing overall team sales by 30%.

Skills-focused

Emphasizing your skills is a great way to showcase your abilities. This should demonstrate your expertise in relevant areas.

Work Experience

Sales Consultant

TechSales Corp.

March 2019 - December 2020

  • Mastered CRM software (Salesforce, HubSpot) to track and manage client relationships.
  • Utilized advanced negotiation skills to secure high-value contracts.
  • Developed strong analytical skills to measure and improve sales strategies.

Responsibility-focused

Highlighting your responsibilities can show your reliability and readiness for greater roles. It’s about showing what you were in charge of.

Work Experience

Account Manager

MarketLeads Solutions

June 2017 - February 2019

  • Managed a portfolio of over 200 clients across various industries.
  • Oversaw the sales training and development of new hires.
  • Implemented a new sales strategy that increased quarterly sales by 20%.

Project-focused

Detailing specific projects can demonstrate your ability to see things through from start to finish, highlighting your project management skills.

Work Experience

Sales Project Manager

InnovateSales LLC

April 2016 - May 2017

  • Led a project to roll out a new CRM system, resulting in a 25% increase in client engagement.
  • Coordinated between sales and marketing teams to launch a cross-promotional campaign.
  • Managed project timelines and resources efficiently, delivering the project on schedule and under budget.

Result-focused

Showcasing tangible results is a powerful way to convey the impact of your work.

Work Experience

Sales Director

ResultMetrics Co.

July 2014 - March 2016

  • Increased annual sales revenue by 40% through targeted marketing and sales strategies.
  • Achieved a 95% client retention rate.
  • Implemented data-driven sales tactics that improved lead conversion by 35%.

Industry-Specific Focus

Tailoring your experience to the industry shows your expertise and familiarity with sector-specific challenges and opportunities.

Work Experience

Industry Sales Specialist

TechInnovators Inc.

January 2013 - June 2014

  • Developed and executed strategic plans to achieve sales targets in the tech industry.
  • Conducted market analysis to tailor product offerings to industry needs.
  • Built and maintained relationships with key industry players.

Problem-Solving focused

Illustrating problem-solving can show your critical thinking skills and your ability to overcome obstacles.

Work Experience

Sales Solutions Specialist

SolutionSales Ltd.

March 2011 - December 2012

  • Resolved client issues efficiently, leading to a 20% increase in satisfaction.
  • Identified and eliminated bottlenecks in the sales process, improving efficiency by 15%.
  • Developed innovative solutions to meet client needs, increasing repeat business.

Innovation-focused

Showing innovation can highlight your ability to think outside the box and bring new ideas to your team.

Work Experience

Innovation Sales Strategist

InnovateBiz Corp.

May 2009 - February 2011

  • Developed a new sales approach that increased lead generation by 30%.
  • Implemented advanced data analytics to identify and target key customers.
  • Pioneered the use of social media for B2B sales, resulting in a 40% increase in reach.

Leadership-focused

Leadership experience is crucial for higher roles. Show your ability to lead and inspire teams.

Work Experience

Sales Team Leader

LeadSales Partners

January 2008 - April 2009

  • Led a team of 10 sales representatives, achieving the highest sales growth in the region.
  • Mentored and coached team members to enhance their sales skills.
  • Delegated tasks effectively to improve team productivity.

Customer-focused

Customer satisfaction is key in sales. Highlight your ability to build and maintain strong customer relationships.

Work Experience

Customer Relations Manager

CustomerFirst Inc.

October 2006 - December 2007

  • Maintained a high customer satisfaction score of 98%.
  • Developed customized solutions to meet individual client needs.
  • Consistently received positive feedback and referrals from clients.

Growth-focused

Demonstrating growth can show your drive and success in expanding business opportunities.

Work Experience

Business Development Manager

GrowthWave Ltd.

July 2004 - September 2006

  • Expanded client base by 50% within the first year.
  • Spearheaded efforts that led to a 35% increase in market share.
  • Developed and launched a new product line that generated $1M in revenue.

Efficiency-focused

Highlighting efficiency can make you stand out as someone who improves processes and saves resources.

Work Experience

Sales Operations Manager

EfficiencyHub Inc.

March 2002 - June 2004

  • Streamlined the sales process, reducing the sales cycle by 20%.
  • Automated routine tasks, saving the team 10 hours a week.
  • Implemented cost-saving measures that reduced overhead by 15%.

Technology-focused

Showcasing technological skills can demonstrate your ability to leverage tools and systems for better performance.

Work Experience

Technology Sales Specialist

TechSales Innovations

January 2000 - February 2002

  • Implemented a state-of-the-art CRM system that improved data tracking.
  • Used data analytics to drive decision-making and strategy adjustments.
  • Trained the team on new software tools, increasing overall productivity.

Collaboration-focused

Emphasizing collaboration can show your teamwork abilities and your knack for working well with others.

Work Experience

Collaborative Sales Manager

TeamSales Global

August 1998 - December 1999

  • Worked closely with marketing to develop cohesive sales strategies.
  • Facilitated cross-departmental meetings to improve communication.
  • Developed partnerships with key stakeholders to enhance sales efforts.

Training and Development focused

Training and development skills can show your ability to grow and nurture talent within the organization.

Work Experience

Sales Training Manager

DevelopSales Corp.

January 1996 - July 1998

  • Developed a comprehensive training program for new sales hires.
  • Conducted regular workshops to improve sales techniques.
  • Mentored junior staff, boosting their performance and confidence.

Write your business sales resume summary section

Writing your resume summary section effectively is key to grabbing an employer's attention right away. The summary should be a snapshot of your professional identity and what you bring to a business sales role. Keep it concise, relevant, and engaging.

An applicant can describe themselves best by being specific about their achievements and skills. Use numbers, metrics, or examples to showcase accomplishments. Make it clear how your experience aligns with the job you're applying for.

The difference between a summary and other resume sections lies in focus. A resume summary encapsulates your top qualifications in a few sentences. A resume objective states your career goals. A resume profile is similar but may be slightly more detailed. A summary of qualifications is often a bullet-point list of your key skills and achievements.

Here is a badly written resume summary:

SUMMARY
I am a sales professional with years of experience. I have worked with many companies and achieved good sales numbers. I am looking for a new opportunity to grow my skills in a business environment.

This summary is bad because it lacks specifics, uses vague language, and doesn't quantify results. It tells, rather than shows, what the candidate can do.

Now, here is a well-written summary:

SUMMARY
Dynamic sales professional with 10+ years experience in B2B sales, consistently surpassing quarterly targets by 20%. Proven track record of securing high-value contracts worth up to $1M. Adept at developing lasting client relationships and closing deals swiftly and effectively.

This summary is good because it includes specific metrics, focuses on accomplishments, and clearly aligns with the role. It shows how the candidate's experience and skills make them an ideal fit for a business sales position.

Listing your business sales skills on your resume

The skills section of your business sales resume can take on two forms. You can list your skills in a dedicated, standalone section or weave them into other parts, such as your professional summary and work experience. Highlighting your strengths and soft skills can give potential employers a sense of your interpersonal abilities and how you might fit into their team dynamics.

Hard skills are technical abilities or specialized knowledge that you have developed through training or experience. These can include things like expertise in CRM software, advanced knowledge of sales cycles, or proficiency in market analysis.

Incorporating your skills and strengths as resume keywords is crucial. Employers often use software to scan resumes for specific keywords related to the job description. Including these can increase your chances of passing through the initial filter and landing an interview.

Here's an example of a standalone skills section:

Skills
Project Management
CRM Software
Market Analysis
Sales Strategy
Lead Generation
Negotiation
Customer Relationship Management
Sales Forecasting

This example is effective because it clearly lists specific and relevant skills that can attract potential employers. The skills are concise and directly related to the field of business sales. Each skill highlights a crucial aspect of the sales profession, giving a well-rounded view of the applicant's capabilities.

Best hard skills to feature on your business sales resume

For a business sales role, certain hard skills are vital. These skills should show that you can efficiently handle technical tasks and specialized responsibilities. They communicate your on-the-job abilities and readiness.

Hard Skills

  • CRM Software
  • Market Analysis
  • Sales Strategy
  • Lead Generation
  • Project Management
  • Negotiation
  • Data Analysis
  • Sales Forecasting
  • Digital Marketing
  • Customer Relationship Management (CRM)
  • Financial Analysis
  • Product Knowledge
  • Pipeline Management
  • Prospecting
  • Competitive Analysis

Best soft skills to feature on your business sales resume

Soft skills in business sales are equally essential. They demonstrate your ability to interact positively and productively with others. These skills highlight how well you work in a team and build relationships.

Soft Skills

  • Communication
  • Persuasion
  • Problem-solving
  • Teamwork
  • Leadership
  • Adaptability
  • Emotional Intelligence
  • Time Management
  • Active Listening
  • Conflict Resolution
  • Resilience
  • Decision Making
  • Empathy
  • Creativity
  • Organizational Skills

How to include your education on your resume

An education section is an important part of your business sales resume. It should highlight your academic achievements and demonstrate your qualifications for the job. Tailoring this section to the job you're applying for is crucial; any irrelevant education should not be included. If you have a high GPA or graduated cum laude, these details can further boost your credibility. To list a degree, include the degree type, the institution name, and the date of completion.

Here's how to format it incorrectly and correctly:

Education
Bachelor of Arts in History
University of Somewhere
Anytown, USA
out of 4.0
2.6
/
4.0

This example is bad because it features an irrelevant degree (History) and a low GPA. It also includes unnecessary information, like the location of the institution, which distracts from your qualifications.

Now, here's an outstanding example tailored for a business sales position:

Education
Bachelor of Business Administration
State University
out of 4.0
3.8
/
4.0

This example is good because it features a relevant degree (Business Administration) and highlights a high GPA of 3.8. The information is concise and directly relevant to the job, making your qualifications clear and focused.

How to include business sales certificates on your resume

Including a certificates section in a business sales resume is essential. Certificates show your expertise and commitment to professional growth. You can include certificates in the header of your resume to make them stand out.

List the name of the certificate. Include the date you earned it. Add the issuing organization to give it credibility. Make sure you only include relevant certificates for the job you’re applying for.

Here is an example in JSON format:

Certificates
Certified Sales Professional
National Association of Sales Professionals
Inbound Sales Certified
HubSpot Academy

This example is good because it includes certificates that are directly relevant to business sales. Both certificates come from well-known and respected organizations. This provides credibility and shows that the candidate is dedicated to staying current in their field. The dates are also recent, indicating ongoing professional development.

Extra sections to include in your business sales resume

Crafting a successful business sales resume involves showcasing skills, experiences, and unique attributes. While traditional sections like work experience and education are crucial, adding sections like languages, hobbies and interests, volunteer work, and books can make your resume stand out. Here’s how you can include these and the benefits they offer:

  • Language section — Demonstrate linguistic versatility and cultural awareness. Highlight your ability to communicate with a diverse clientele.
  • Hobbies and interests section — Reveal well-rounded personality traits that show you are more than just your job. Indicate skills or traits that may indirectly benefit your role.
  • Volunteer work section — Show your commitment to giving back and building communities. Reflect your work ethic and interpersonal skills outside a business setting.
  • Books section — Indicate continuous learning and intellectual growth. Highlight relevant books that have influenced your sales techniques and strategies.

When you tailor these sections effectively, it gives employers a richer understanding of your capabilities and values. This holistic view can set you apart in a competitive field. Remember, your resume tells your story, so make sure every section adds value.

Pair your business sales resume with a cover letter

A cover letter is a short, written document that you send with your resume when applying for a job. It provides a chance to introduce yourself and explain why you are a good fit for the position. This letter often gives you the opportunity to highlight skills and experiences that may not be fully covered in your resume.

For a business sales position, your cover letter should focus on your ability to meet sales targets, build relationships with clients, and close deals. You should emphasize your experience in sales, including specific achievements like exceeding sales goals or bringing in new customers. Mention any relevant skills like communication, negotiation, and customer service that make you stand out.

Creating a strong cover letter doesn't have to be difficult. Use Resume Mentor's cover letter builder to easily craft a professional document. The tool helps maintain your content and formatting by exporting your finished cover letter as a secure PDF. Start making your cover letter today and make a great first impression!

Lucas Rodriguez

Washington, D.C.

+1-(234)-555-1234

help@resumementor.com


Dear Hiring Manager,

I am drawn to your company’s commitment to innovation and customer-centric approaches. Having extensively researched your recent initiatives, I am highly impressed by your focus on leveraging technology to drive business solutions.

During my tenure at Dell Technologies, I managed Salesforce workflows to efficiently track over 300 customer requests monthly. This initiative improved our processing time by 15%, demonstrating my ability to enhance operational efficiency which seems highly compatible with your company's goals.

I am eager to bring my expertise in sales coordination and customer relationship management to your team. I look forward to the possibility of discussing how I can contribute to your ongoing success. Please feel free to contact me to schedule an interview at your earliest convenience.

Sincerely,

Lucas Rodriguez

Business Sales
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